What are the benefits of CRM for manufacturing companies and
how can you successfully implement the software and improve its use?

The following CustomerSpotlight presents AMAZONEN-WERKE H. Dreyer GmbH & Co. KG, a company experienced in seed drills, soil tillage, fertiliser spreaders, precision air seeders and crop protection sprayers. To organize their international business more efficiently and transparently, the company uses the CRM solution CAS genesisWorld. Stefan Hagmann, Digital Sales Development of AMAZONEN-WERKE, will give you exciting insights into their CRM and the advantages and challenges of it.